Can you believe it has been 2 years since Ayushmann Khurrana starrer film Article 15 released! Taking about his experience of shooting with director Anubhav Sinha Ayushman said “Article 15 is a special film in my filmography and I can’t thank Anubhav Sinha sir for giving me one of the most cherished films of my career. It was an eye-opening film for me and helped me see things from a different lens. We will need films like Article 15 with its superlative content to pull people back to theatres.”
Ayushmann feels the pandemic and lockdowns have made people more opinionated than before therefore only superlative content like Article 15 would bring the audience back to theatres post-pandemic. Talking about going back to the theatres, Ayushmann said: “We will need to be disruptive and present fresh content for people to enjoy, engage and discuss. I’m a firm believer that the pandemic and lockdowns have made us more opinionated than before and people would only want to invest time and energy in things that are unique and different. They would want to have community experiences that are worthwhile.”
He also strongly believes that fresh, unique, and disruptive cinema will manage to restart the theatrical business in India. “Cinema will provide them with that option but we will have to produce the best content that we have ever produced. People will want to be entertained with films that celebrate new ideas. The scale of the film will be immaterial because the content will take precedence in a whole new world” he says.
He also added that people have already been exposed to brilliant content from across the world. “So, for them to step out to a theatre to watch a film they need a huge incentive and content will play this crucial role. People will want to watch brilliant films.”
On the work front Ayushmann will soon be seen in “Chandigarh Kare Aashiqui” directed by Abhishek Kapoor, “Anek” directed by Anubhav Sinha and “Doctor G” directed by Anubhuti Kashyap.